Despite AMD officially announcing the AMD Radeon RX 9070 XT at CES 2025 this week, the company hasn’t yet revealed a firm launch date or price for its new flagship GPU. Thanks to several new leaks, however, we now have some idea as to when we might see this card in the flesh, as well as how much money we’ll be paying for it.
Unlike Nvidia, which stole the show at CES with its brand-new RTX 50-series cards like the RTX 5090, AMD is carefully taking its time before it unveils further details about the card that it hopes will compete with the best graphics cards out there. However, we might not have long to wait, if these new rumors are to be believed.
The first rumor is to do with the RX 9070 XT’s price. According to a translated post by renowned hardware leaker zhangzhonghao on Chinese industry board Chiphell, the RX 9070 XT could cost between $479 for reference models and $549 for third-party custom cards.
While he labels it as “gossip” in the post thread, zhangzhonghao has a long history of reputable AMD leaks. If this new rumor is true, then the RX 9070 XT will either undercut or directly match the pricing of the RTX 5070 that it hopes to compete with in the middle ground.
AMD’s ambitions for this generation might not be too far-fetched. Our own RTX 5070 testing at CES shows that, thanks to DLSS 4, it can outperform the RTX 4090 in certain scenarios. Meanwhile, a recently leaked RX 9070 XT benchmark suggests that that card’s performance edges past the RTX 4080 Super, positioning it as only one step behind the RTX 4090 itself, although similar caveats about the use of upscaling and frame generation techniques apply.
We might not have long to wait to test that claim out for ourselves, either. YouTuber Moore’s Law Is Dead shared in a new video that, according to a contact’s briefing with an AMD representative, RDNA 4 GPUs like the RX 9070 XT will be fully unveiled next week on January 15 That would neatly match up with RX 9070 XT pre-orders rumored to start the following week on January 23, with shipping likely to follow soon afterward.
It looks like it’s going to be an interesting few months as this next generation of graphics cards actually starts to hit shop shelves, with the first Nvidia RTX-50 series cards, such as the RTX 5080, also set to arrive by January 30. We’ll have to see how well this new AMD flagship card performs against that and other GPUs like the RTX 5070 Ti in the battle for the average gamer’s heart.
Why not check out our CES hub next, to read up on all of the latest news that has been revealed by a host of major tech manufacturers at this huge Las Vegas trade show. Highlights include our own first hands-on RX 9070 XT testing to see how well AMD’s new FSR 4 technology performs in-game.